For many financial services institutions, the transition to the automated environment is often fraught with concerns regarding cost and technology. Moreover, software solutions that enable the transition, call for extensive additional investments in infrastructure and manpower resources. They also demand ongoing involvement from the organization in implementing and sustaining the change process. These add to costs and concerns, and often slow down the initiatives in reaching out for state-of-the-art business models. A solution to this paradoxical situation for financial institutions has emerged in the form of Flexcel International, an Application Service Provider (ASP), which provides contractual services offering to deploy, host, manage and rent access to various applications, from a centrally managed facility or data center. In other words, Flexcel International provides applications - and all the IT infrastructure and support services necessary to deliver them - to customers on a subscription basis. It will typically host applications on a remote data center and deliver them to customers through various channels.